HOW TO DO 2024 RIGHT: YEAR-ROUND CORPORATE EVENT PLANNING

HOW TO DO 2024 RIGHT: YEAR-ROUND CORPORATE EVENT PLANNING

2024 may have just begun, but the truth is that if you’re not already planning your corporate event calendar for the year, you’re already late to the game. But there’s no need to panic just yet – if you’re looking to secure top venues and speakers for your corporate events in 2024, while taking advantage of early-bird promotions and using the weeks in the run-up to the event to develop a robust marketing strategy, you’ve come to the right place.

Here are a few ideas of events that deserve a spot on your 2024 corporate event calendar:


Q1: Increase Employee Engagement From The Get-Go  


There’s no better way to start a new year than by bringing the company together for a yearly kick-off seminar and aligning the team with your vision and targets for the upcoming year, ensuring that everyone takes on January with their best foot forward. Encourage the company’s leaders to deliver an inspiring keynote address, then ask the teams to share their successes and lessons from the previous year and outline their strategies for the new year. Better yet, you could also organise interactive goal-setting workshops to allow teams to set objectives together, ensuring everyone feels involved and committed.

A key date to keep in mind for Q1 is the first Friday in March – Employee Appreciation Day. While we think that employees should be appreciated every day of the year, recognition days like this help to maintain a positive workforce, and a little extra effort can go a long way. This year, go the extra mile to make your team feel valued by organising a stand-out employee recognition event which recognises their hard work, while motivating them to continue shooting for the stars.


Q2: Be A Responsible Employer


As you start settling into the year with deadlines looming, it’s easy to lose sight of your priorities. But not this year. With Stress Awareness Month, Mental Health Awareness Month, International Workers’ Day and World Environment Day coming up this quarter, you’re going to want to sleep on the opportunity to demonstrate that your company is a responsible employer while also seizing opportunities for employee engagement, development, and community impact. 

Between April and May, schedule workshops on stress management, mindfulness, and overall well-being. Engaging in creativity is a fantastic stress releaser! Consider bringing in experts who can provide your team with practical tips for maintaining both their mental and physical health throughout the year. 

Earth Day is also a golden opportunity to shed light on your company’s corporate responsibility efforts by organising sustainable initiatives which your team could contribute to. This could involve a company-wide clean-up, tree planting, or educational sessions on eco-friendly practices.


Q3: Leverage The “Back to School”​ Excitement At Work


Looking to invest in upskilling your team members this year? Q3 is a great time for companies to focus on creating professional development opportunities for their teams. Between July and September, organise a symposium focused on learning and development, incorporating workshops on leadership skills, project management, and other relevant topics which could be relevant to your workforce. To ensure that your team gets all they can out of this conference, be sure to invite both internal and external speakers who would be able to share practical strategies for professional growth. Whatever your game plan, the ultimate setup is not complete without great audiovisuals to enhance the event.

If you’re leading a hybrid workforce, consider hosting a webinar centred around the future of work at your company, where you could discuss trends in remote work trends and hybrid models which your company may be considering adopting, and the role of technology in shaping the workplace of tomorrow. This could be a great opportunity to give your employees an insight into the direction in which the company is heading. Bonus points if you also manage to include some sessions on the importance of adaptability, good communication and maintaining a sense of connection among hybrid and non-hybrid team members! 


Q4: End The Year On A High


As the year comes to a close, October, November and December are an opportune time for companies to reflect on the year they’ve had and celebrate their team’s achievements. End the year with a festive gala to celebrate these accomplishments, and bring the team together one last time for a formal dinner and awards ceremony to recognise their outstanding efforts. 

If you’re really looking to end the year with a bang, plan a team retreat to express your gratitude and appreciation to all your team members for their hard work and commitment to the company. Plan some team-building activities and organise some fun games… Or leave all the planning to us! 

Get in touch on info@jugsmalta.com to set the ball rolling on your 2024 corporate events.


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